2018 - another great year for Photos by Pennie

With my 9th year coming to a close, it’s that time of year again to sit back with a cup of tea and review how the year has gone.

Over the years, my business has always grown in terms of turnover, but this year, has been the biggest year on year growth ever. I put that down to consistently working with fantastic, repeat clients, but also working hard behind the scenes to attract new clients.

In fact, this year, over 65% of visitors to my website were from organic google searches. A huge thanks must go to Lisa Vassallo from One to Three Marketing Solutions with whom I meet regularly to tweak my keywords and work on my SEO. It’s certainly working!

So now for the numerically-minded of you out there, here are a few stats ……

• I carried out 101 shoots over the year
  
• 45 of my clients this year were completely new to me
  
• 21 of my clients were repeat or regular clients
• In one day, the most photos I edited in one go was 2,000
• The highest number of headshots I have done in one 2 hour session is 70
• I took over 77,691 photos (thankfully I didn’t have to edit every single one of those!)
• That amounts to over 1.1Tb worth of space on my hard drive

But no review of the year, would be complete without mentioning someone very important who keeps me company behind-the-scenes during all those hours of editing and retouching.....and here he is:

In terms of the photo shoots I have undertaken over the year, I have found myself working with every type of business that you can imagine - everything from one-man-bands and SMEs to global companies. Everything from schools and colleges, to solicitors, design agencies and marketing consultants. Also property developers, pest control agents and mobile network operators. I just love the variety – almost every day is different.

But if I had to pick out a specific highlight, I think it would have to be when a little 4 year old boy came up to me during a photo shoot at a prep school and gave me a flower. It really made my day!

I also did have fun photographing 80s legends, Level 42…..

On a personal level, I still love walking with my dog and generally keeping fit. Two challenges I took part in this year include a 10k on a scorching hot day in June with running pal, Natasha. I also took part in a sprint triathlon (I confess to only doing the running bit though!)

I'm still not very good at taking time out and sitting down, but my favourite time is spent on the boat in Wargrave from March to September with friends and family. After all, that's what it's all about right? Here I am in the summer with the four people who are the reason why I get up every day.

So - hopefully that gives you a flavour of what I've been up to this year and a little bit of a behind-the-scenes look at Photos by Pennie.

I'm really looking forward to working with my regular clients again in 2019 and also hopefully some new challenges too.